Wednesday, April 25, 2012

Stationary Package

Stationary Package- the printed pieces that a company utilizes for communication purposes
when establishing a business it is important that all communications are well coordinated and that the message of the organization is presented constantly

includes a business card, letterhead and envelope

business card-when you hand someone a business card, they will form an immediate opinion of the business, says mission, goals, culture, and includes texture, shade, gloss that says something about you

logo
company name
employee name
title
phone umber
fax number
email address
company address
web address

2 x 3.5
horizontal of vertical orientation
check for accuracy
check for unity...continuity among other pieces

letterhead- a printed piece of paper used to send letters, memos, etc
typically includes logo, company name, company address, phone number, fax number, and web address

Design Tips: Must be 8.5 x 11
vertical orientation
must leave room to write the letter, memo, etc- big empty space in the middle
check for accuracy
check for unity..continuity among other pieces

envelope
the packaging that contains the letter/form when being mailed
standard #10 envelope

Typically includes:
logo
company name
company address

Design Tips:
must be 9.5 x 4.125
horizontal of vertical orientation
must leave room for recipient's address and stamp
check for accuracy and unity
expensive to go to the edge

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